Target Keywords:

• Conduct keyword research to identify the terms your potential clients are searching for, such as “outsourcing customer support,” “BPO services for healthcare,” or “data entry outsourcing.” Incorporate these keywords naturally into your website’s content, meta tags, and URLs.
• Create content clusters around these keywords, linking service pages, blog posts, and case studies together to create a cohesive and SEO-friendly structure. This approach not only improves search engine rankings but also enhances user experience.

Meta Tags & Descriptions:

• Every page on your website should have a unique title tag and meta description that includes relevant keywords. These tags not only help with SEO but also impact how your website appears in search engine results.
• Write meta descriptions that are compelling and concise, encouraging users to click through. They should clearly explain what the page is about and include a call to action, like “Learn more about our customer service outsourcing solutions.”

Loading Speed:

• Page loading speed is a critical factor in both user experience and SEO. Optimise images by compressing them without losing quality, minify CSS and JavaScript files, and leverage browser caching to improve loading times.
• Consider using a content delivery network (CDN) to ensure fast loading speeds for users around the globe. Google PageSpeed Insights can be a useful tool for identifying areas of improvement.